As part of the first-year entrepreneurship course at Mt Royal University, I took part in the annual campus-wide entrepreneur challenge. We were given a brown paper bag and had to create some sort of value from it. We were then judged on our final product and a video that helped explain our process. Eugene, one of the team members, provides further explanation below:
For a group project in Entrepreneurship, at Mount Royal University, we were given a brown bag with which value are to be created. This requires entrepreneurial thinking in transforming an ordinary everyday brown bag into something of value. The project took shape during the start of the recession. The theme of adding value centered around hope. Hope and a positive outlook assisted governments to pull their economies out of the 2008 recession. As such we used the brown bag as a token of creating hope. Although hope is not tangible, the positive aspects attached to hope creates a better future. A better future translates into prosperity which is tangible in many forms and as such adds value to purpose –Eugene van den Berg via LinkedIn
For myself, the best parts of producing this video was being able to talk about our idea with other students and have them participate and support our idea. We even had Mt Royal Student Association support our idea by displaying the finished board in their art gallery. I also enjoyed being able to gather all the footage and assemble it all to tell the story of ‘Hope In A Bag’. As a reward, we got the runner-up prize for this video!
Credits:
Music: Mercy by One Republic